对于《时尚》来说，成为时尚偶像似乎是星光灿烂。在30年的模特生涯中，她有着从香奈儿到优衣库的一系列标签。但最能抓住她的本质的是Roger Vivier，传说中的法国梅森，以创造穿高跟鞋和促进玩乐闻名。她与巴黎时尚一样具有象征性和同义性，Fressange成为大使和她所持的16年来的荣誉是有道理的。

现在，Roger Vivier开辟了这一领域，适应了时尚界不断变化的潮流。它已经招募了一批社交媒体人物，他们也加入了一个新的咖啡桌，这是由RiZoovii出版的一本新的咖啡桌书。

所有美丽的鸟，Tina Leung，时尚吉他的Charlotte Groeneveld和其他15个时尚博客，街头风格的明星和行业影响者塔米麦克弗森，都在不同的别致的场景拍摄，穿着Roger Vivier的作品。这本书还包含了Fressange和曼德雷普尔的关于社会媒体主题的莱德拉·梅丁的对话，以及由精炼公司29总编辑Christene Barberich撰写的一篇文章。
事实上，所有这些女性都称赞她们的数字能力和吸引注意力的能力（以及在某些情况下，销售）为品牌，改变时尚传达给大众的方式。这与Fressange第一次创业时的情况不同，但她看到自己有25万1000个追随者，看起来她正在适应这个变化，这正是Roger Vivier的新特点。

Model Ines de la Fressange loves having her own brand because she has the ability to make whatever she wants to wear.

The 58-year-old relaunched her self-titled brand and boutique in 2015, with her Parisian background clear to see in her designs. When it comes to choosing her ensembles, Ines, who has collaborated with Uniqlo on several collections, relishes the fact that she can whip up anything she desires through her company.

“Now that I have my brand I can make what I wish,” she told W magazine. “For instance, a cashmere sweater with the shape of Shetlands sweaters that existed in the ‘70s. At Uniqlo, I did linen jackets that could have been worn by Paul Cézanne, safari jackets, and long, large shirts that I want to wear in summer.”

When it comes to her day-to-day look, Ines is all about the accessories, and knows that a good pair of shoes can turn an outfit from casual to cool.

“A pair of velvet loafers from Roger Vivier with embroideries, they often save my looks that are underdressed,” Ines said of her favourite footwear.

She added of her choices to finish off her ensemble: “My Pilgrim Vivier bag usually gives refinement and I often wear a navy blue and white spotted scarf.”

There are several items though that feature on Ines’ most hated fashion list. The things she lists are common in many a wardrobe, but Ines insists she can’t think of anything worse than wearing them.

“Leggings – who do they fit?” she asked. “Dancers, maybe… and bras with transparent straps. How can anyone think it’s nice?”

Ines is known for her pride in her French heritage and has now penned a book about her favourite places in the capital, entitled Parisian Chic City Guide.

While she encouraged people to buy the book to find out her best tips, Ines did reveal some of her most beloved haunts during the chat.

“I love Cru restaurant – it means ‘raw’ but everything isn’t raw,” she said. “And I like Le Bon Saint Pourcain – it’s so French. I don’t go in hotels in Paris but if I do, I like Hôtel de L’Abbaye. For jewelry, Whitebird, where many different designers are represented, is a great choice. And, of course, the genius Elie Top. He was the last assistant of Yves Saint-Laurent – handsome, gentle and talented.”